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Mission and Strategy

Our strategy focuses on four pillars, built on a foundation of operational excellence to improve sales, productivity and cost efficiency in the supply chain.

GROW through innovation and sustainable solutions

Our market is characterized by the heavy use of machines, and a large replacement business. We want to set the pace of industry innovation in sustainability and energy efficiency, underpinned by a connected and digital platform.


BOOST Customer Care and service-as-a-solution offering

We will further develop our global service network and competence as a full-service provider while increasing sales of spare parts, accessories, consumables, and service.

customer care

EXPAND in high-margin products, segments, and geographies

We will grow sales organically in laundry and in restaurant chains, supported by potential M&A. Electrolux Professional Group aims to accelerate growth through selective acquisition targets that clearly align with our strategic road-map.


INVEST in digitalization to unlock additional customer value

We will accelerate the digitalization of our company and our products. These digital advancements enable us to help customers improve their processes and effectiveness.


CEO Comment

Interim Report Q1 2024

Comparable profit increased”

Operating cash flow after investments improved and amounted to SEK 183m (87). During the quarter, we acquired TOSEI for SEK 1,620m. In March we launched a medium-term note programme in Sweden with a framework of SEK 5bn, and issued our first bonds in an amount of SEK 900m. The market response was very positive.



Electrolux Professional Group aim to accelerate growth through selective add-on acquisitions that clearly align with the company’s strategic road-map.


Business French manufacturer of professional induction cooking equipment.
Net sales (year ahead of acquisition) SEK 70m
Number of employees 40


Business A leading Japanese manufacturer of professional laundry equipment and vacuum packing machines
Net sales (year ahead of acquisition) SEK 940m
Number of employees 340
Press release January 10, 2024

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Financial Targets