Strategy & Goals
Mission and Strategy
Our strategy focuses on four pillars, built on a foundation of operational excellence to improve sales, productivity and cost efficiency in the supply chain.
GROW through innovation and sustainable solutions
Our market is characterized by the heavy use of machines, and a large replacement business. We want to set the pace of industry innovation in sustainability and energy efficiency, underpinned by a connected and digital platform.
BOOST Customer Care and service-as-a-solution offering
We will further develop our global service network and competence as a full-service provider while increasing sales of spare parts, accessories, consumables, and service.
EXPAND in high-margin products, segments, and geographies
We will grow sales organically in laundry and in restaurant chains, supported by potential M&A. Electrolux Professional Group aims to accelerate growth through selective acquisition targets that clearly align with our strategic road-map.
INVEST in digitalization to unlock additional customer value
We will accelerate the digitalization of our company and our products. These digital advancements enable us to help customers improve their processes and effectiveness.
CEO Comment
Q4, 2025
“Improved profitability driven by Europe
In the fourth quarter we improved profitability, driven by strong development in Europe, both in Food & Beverage and Laundry.
Despite a negative sales development in the US, and a continued negative currency impact, we were able to improve the EBITA-margin in the quarter. For the full year, we grew the business organically and improved underlying EBITA and profitability despite a challenging environment.
Acquisitions
Electrolux Professional Group aim to accelerate growth through selective add-on acquisitions that clearly align with the company’s strategic road-map.
